PAUL MITCHELL - DIRECTOR

The “hope” trailer features cinematic cuts of NFL players Landon Collins, Von Miller, Dak Prescott, and Earl Thomas, along with newcomers Myles Garrett and DeShaun Watson.

“You’re getting a different take on these athletes because it’s not them in action moments, it’s them as humans,” Miguel said. “You’re getting how majestic they are.”

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variety.com/2017/tv/news/nfl-marketing-campaign-1202549174/